Backstage

Bye, Bye, Bad Bylines

Bye, Bye, Bad Bylines

Congratulations! You’ve successfully set your client up to become a thought leader in the industry, securing interest from a top-tier publication. But, instead of interviewing your spokesperson, the editor asks for a contributed article. Knowing that your client is...

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The Name of the Game

The Name of the Game

A name change is tricky business. Take it from someone who continues to use her maiden name professionally, more than a decade and a half after being married. It is “Hollywood” after all, so hard to part with since it’s a memorable surname as well as business moniker....

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5 Real-World Lessons I Learned from Being a D1 Student-Athlete

When I first began playing tennis at seven years old, I never in my wildest dreams could have imagined the places that it would take me and the people it would lead me to meet. When I earned a full athletic scholarship to play tennis at the University of Connecticut,...

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A Woman of the (Spokes)people

One of the things I enjoy most about being a publicist is working with people. Getting out from behind my desk and mixing with others at events, on media tours, at client meetings… you name it. I often liken myself to a field reporter as opposed to an anchorwoman....

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Working on the Water

Working on the Water

When I look out the window at the water, it has an immediate calming effect. And that’s no coincidence; it’s why we chose Hingham as our new home. Regularly recognized as one of the most stressful professions in the world (though I’m not sure I’d put us in the company...

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Unplugged in Cuba

Someone wise once said, “Work hard, play hard.” There’s no doubt working hard is in our veins at Hollywood. But in February, I had the opportunity to unplug (literally – I only had one hour of internet access for seven days) and explore the beautiful country of Cuba....

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